Hello from Goorin Bros., your local hat shop(Uptown), here to chat briefly about the basics of Prohibition style headwear. We’re delighted to be partnering with Tempo for The Rogue Song this year and figured we’d share our knowledge to help all of you dress your 1920s best!
In 1895, Cassel Goorin sold his first hat off a horse-drawn cart in Pittsburgh, Pennsylvania. Cassel’s sons – the Goorin Brothers – continued the tradition when they moved the family business to San Francisco in 1949. Today, Goorin Bros. is led by Cassel’s great grandson who remains dedicated to the hat business. In other words, we know our classic hats- and luckily hats are hot again!
Fedoras, cloches, bowlers, feathered headbands are all in the mix!
There’s no way of knowing if the thanks goes to period television dramas such as Mad Men, Downtown Abbey and Boardwalk Empire, or musicians like Bruno Mars wearing throwback styles, but whatever the reason, hats are back.
Ladies, the 1920s was entirely about rebelling! During the wild ride of Prohibition, dress hemlines were shortened, along with new bobbed hairstyles to match the hat of the day: the cloche. This famous style has a rounded top and frames the face in the classic flapper style.
Gentlemen, the end of World War I brought about a switch to less formal suits in the 1920s. Tailcoats and top hats were abandoned in favor of pinstripes suits and bowlers or fedoras in fashionable circles. The bowler, a rounded top hat with a shorter brim, was worn in more formal situations. The fedora was saved for more casual circumstances and the classic 20s gangster look…
Give our website a glance for ideas, come in and visit us!
Goorin Bros is offering an exclusive discount on all of their inventory for attendees of The Rogue Song as well as a handmade hat for the best dressed fella at the event.